How to Say "favorites" in Spanish
The most common Spanish word for “favorites” is “favoritos” — use 'favoritos' when referring to a list of your preferred items, songs, websites, or any collection of things you like best.
favoritos
fah-voh-REE-tohsfa.βoˈɾi.tos

Examples
Añadí esa canción a mis favoritos.
I added that song to my favorites.
Voy a añadir este sitio a mis favoritos.
I am going to add this site to my favorites (bookmarks).
Revisa la lista de favoritos para encontrar la canción.
Check the favorites list to find the song.
Estos tres equipos son los favoritos para ganar el torneo.
These three teams are the favorites to win the tournament.
Using as a Noun
When 'favoritos' means 'the collection of preferred items,' it always needs the definite article 'los' in front: 'los favoritos'.
marcador
mahr-kah-DOHRmaɾkaˈðoɾ

Examples
No encuentro el marcador de esa página web.
I can't find the bookmark for that webpage.
Perdí mi marcador y ahora no sé en qué página estaba.
I lost my bookmark and now I don't know what page I was on.
Guarda esta página web en tus marcadores.
Save this webpage in your bookmarks.
Ella colecciona marcadores de libros de diferentes países.
She collects bookmarks from different countries.
Compound concepts
While you can just say 'marcador', people often say 'marcador de libros' or 'marcador de páginas' to be extra clear that they mean a bookmark.
Favoritos vs. Marcador
Related Translations
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