How to Say "publicity materials" in Spanish
The Spanish word for “publicity materials” is “press” — C1 level.
English → SpanishC1
nounC1formal
promotional documents

Examples
El departamento de marketing envió el press kit a todos los periodistas.
The marketing department sent the press kit to all the journalists.
En la web puedes descargar nuestro press release oficial.
You can download our official press release on the website.
English Loanwords in Business
In professional Spanish, many English terms like 'press kit' are kept in their original form rather than being translated to 'carpeta de prensa'.
Confusing 'press' with 'prensa'
Mistake: “Trabajo en el press.”
Correction: Trabajo en la prensa.
Related Translations
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