How to Say "rollout" in Spanish
The most common Spanish word for “rollout” is “lanzamiento” — use 'lanzamiento' when referring to the business strategy or official introduction of a new product or service to the market.
lanzamiento
lan-sah-MYEN-tohlanθaˈmjento

Examples
El lanzamiento del nuevo teléfono fue un éxito total.
The launch of the new phone was a total success.
Esperamos el lanzamiento del libro para la próxima semana.
We are waiting for the book's release next week.
La empresa anunció el lanzamiento de una nueva campaña publicitaria.
The company announced the rollout of a new advertising campaign.
Use with 'de'
When talking about what is being launched, use the preposition 'de' (of): 'lanzamiento del producto', not 'lanzamiento el producto'.
Using 'lanzar' instead of 'lanzamiento'
Mistake: “Hacer un lanzar (literally: to make a to launch)”
Correction: Use the noun: 'Hacer un lanzamiento' (to do a launch) or the verb 'lanzar' (to launch) directly.
implantación
Examples
La implantación de la nueva tecnología fue un éxito.
The implementation of the new technology was a success.
despliegue
des-pyeh-gehdesˈpje.ɣe

Examples
El despliegue de la nueva red de internet se realizará en tres fases.
The rollout of the new internet network will take place in three phases.
El equipo ganó gracias a un gran despliegue físico.
The team won thanks to a great display of physical effort.
Hubo un gran despliegue policial en el centro de la ciudad.
There was a large police deployment in the city center.
El despliegue de la red 5G tardará varios meses.
The rollout of the 5G network will take several months.
It's a 'Result' Word
In Spanish, adding '-e' or '-o' to a verb root often creates a noun that describes the result of that action. 'Despliegue' comes from 'desplegar' (to unfold/deploy).
Always Masculine
Even though it ends in 'e', this word is always masculine. You should always use 'el' or 'un' with it: 'el despliegue'.
Don't use 'despliego'
Mistake: “El despliego de las tropas.”
Correction: El despliegue de las tropas. While 'yo despliego' is the verb form (I deploy), the noun is always 'despliegue'.
Lanzamiento vs. Implantación
Related Translations
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